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Could it be that our lives and careers are simply a reflection of our Words?
►Is the difference between a millionaire and a billionaire the words they know and use?
►Could the difference between a happy person and depressed person simply be the words they chanted to themselves?
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+254-20-2211362 / 382
+254-712-636-404
+254-797-538-366
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200 Marketing Weapons...
These marketing weapons should all be considered for promoting your product, service or website offline. Notice how more than half of them are free.
| 1. Marketing plan | 101. Your employees and reps |
| 2. A marketing calendar | 102. A designated guerrilla |
| 3. Identity | 103. Employee attire |
| 4. Business cards | 104. Your social demeanor |
| 5. Stationery | 105. Your target audience |
| 6. Personal letters | 106. Your circle of influence |
| 7. Telephone marketing | 107. Your contact time with customers |
| 8. A toll-free number | 108. How you say "Hello" and "Goodbye" |
| 9. A vanity phone number | 109. Your teaching ability |
| 10. The Yellow Pages | 110. Stories |
| 11. Postcards | 111. Sales training |
| 12. Postcard decks | 112. Use of downtime |
| 13. Classified ads | 113. Networking |
| 14. Per-order and per-inquiry advertising | 114. Professional titles |
| 15. Free ads in shoppers | 115. Affiliate marketing |
| 16. Circulars and flies | 116. Media contacts |
| 17. Community bulletin boards | 117. "A"-List customers |
| 18. Movie ads | 118. Your core story |
| 19. Outside signs | 119. A sense of urgency |
| 20. Street banners | 120. Limited time or quantity offers |
| 21. A window display | 121. A call to action |
| 22. Inside signs | 122. Satisfied customers |
| 23. Posters | 123. A benefits list |
| 24. Canvassing | 124. Competitive advantages |
| 25. Door hangers | 125. Gifts |
| 26. An elevator pitch | 126. Service |
| 27. A value story | 127. Public relations |
| 28. Backend sales | 128. Fusion marketing |
| 29. Letters of recommendation | 129. Barter |
| 30. Attendance at trade shows | 130. Word-of-mouth |
| 31. Advertising | 131. Buzz |
| 32. Direct mail | 132. Community involvement |
| 33. Newspaper ads | 133. Club and association memberships |
| 34. Radio spots | 134. Free directory listings |
| 35. Magazine ads | 135. A tradeshow booth |
| 36. Billboards | 136. Special events |
| 37. Television commercials | 137. A name tag at events |
| 38. A computer | 138. Luxury box at events |
| 39. A printer or fax machine | 139. Gift certificates |
| 40. Chat rooms | 140. Audio-visual aids |
| 41. Forums | 141. Flip charts |
| 42. Internet bulletin boards | 142. Reprints and blowups |
| 43. List building | 143. Coupons |
| 44. Personalized e-mail | 144. A free trail offer |
| 45. An e-mail signature | 145. Guarantees |
| 46. Canned e-mail | 146. Contests and sweepstakes |
| 47. Bulk e-mail | 147. Baking or crafts ability |
| 48. Audio and video postcards | 148. Lead buying |
| 49. A domain name | 149. Follow-up |
| 50. A web site | 150. A tracking plan |
| 51. A landing page | 151. Marketing-on-hold |
| 52. A merchant account | 152. Branded entertainment |
| 53. A shopping cart | 153. Product placement |
| 54. Auto-responders | 154. Being a radio talk show guest |
| 55. A search engine ranking | 155. Being a TV talk show guest |
| 56. Electronic brochures | 156. Subliminal marketing |
| 57. RSS feeds | 157. A proper view of marketing |
| 58. blogs | 158. Brand name awareness |
| 59. Podcasting | 159. Intelligent positioning |
| 60. A personal e-zine | 160. A name |
| 61. Ads in other e-zines | 161. A meme |
| 62. E-Books | 162. A theme line |
| 63. Content provision | 163. Writing ability |
| 64. Webinars | 164. Copywriting ability |
| 65. Joint ventures | 165. Headline copy talent |
| 66. Word-of-mouse | 166. Location |
| 67. Viral marketing | 167. Hours of operation |
| 68. eBay and other auction sites | 168. Days of operation |
| 69. Click analyzers | 169. Credit card acceptance |
| 70. Pay-per-click ads | 170. Financing availability |
| 71. Search engine keywords | 171. Credibility |
| 72. Google adwords | 172. Reputation |
| 73. Sponsored links | 173. Efficiency |
| 74. Reciprocal link exchanges | 174. Quality |
| 75. Banner exchanges | 175. Service |
| 76. Web conversion rates | 176. Selection |
| 77. Knowledge of your market | 177. Price |
| 78. Research studies | 178. Upgrade opportunities |
| 79. Specific customer data | 179. Referral program |
| 80. Case studies | 180. Spying |
| 81. Sharing | 181. Testimonials |
| 82. Brochures | 182. Extra value |
| 83. Catalogs | 183. Adopting a noble cause |
| 84. Business directories | 184. Easy to do business with |
| 85. Public service announcements | 185. Honest interest in people |
| 86. A newsletter | 186. Good telephone demeanor |
| 87. Speeches | 187. Passion and enthusiasm |
| 88. Free consultations | 188. Sensitivity |
| 89. Free demonstrations | 189. Patience |
| 90. Free seminars | 190. Flexibility |
| 91. Articles | 191. Generosity |
| 92. Columns | 192. Self-confidence |
| 93. Writing books | 193. Neatness |
| 94. Publishing-on-demand | 194. Aggressiveness |
| 95. Workshops | 195. Competitiveness |
| 96. Teleseminars | 196. High energy |
| 97. Infomercials | 197. Speed |
| 98. Constant learning | 198. Focus |
| 99. Marketing insight | 199. Attention to details |
| 100. Yourself | 200. Ability to take action |
Thanks.
Compiled by;
Juliana Mpenzi, Marketing Dept...Dolphins Group
Thanks guys; keep implementing
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